How Active Everywhere Database Architecture Accelerates Hybrid Cloud Deployments

1 . How Active Everywhere Database Architecture Accelerates Hybrid Cloud Deployments Amit Chaudhry - VP of Product Marketing, DataStax 1 © DataStax, All Rights Reserved. 

2 . What is Common Here? 2 © DataStax, All Rights Reserved. Confidential 

3 . And What is Common Here? 3 © DataStax, All Rights Reserved. Confidential 

4 . Digital Transformation is Happening Everywhere More than ever, these companies are delivering differentiated business value and customer experiences in the market today because of their ability to manage data to their advantage Digital Economy = Data Economy 4 © DataStax, All Rights Reserved. Confidential 

5 . Digital Transformation is Happening Everywhere What we are seeing 1. Digital transformation is driving the application modernization strategy, which is driving the database/data management strategy 2. IT modernization is the leading driver for cloud adoption 3. The majority of enterprise using cloud are committing to a hybrid/multi-cloud deployment model 4. Few enterprises consider data management challenges before diving in 5. Most Enterprises are dealing with the implications of that strategy after they start 5 © DataStax, All Rights Reserved. Confidential 

6 .Data Considerations In a Hybrid Cloud World 

7 . Hybrid Cloud – No vendor lock in 7 © DataStax, All Rights Reserved. Company Confidential 

8 . Hybrid Cloud - Data Portability 8 

9 . Hybrid Cloud – Geo Distribution of Data 9 © DataStax, All Rights Reserved. Company Confidential 

10 . Hybrid Cloud - Unstoppable 10 © DataStax, All Rights Reserved. Company Confidential 

11 . Hybrid Cloud – No compromise 11 © DataStax, All Rights Reserved. Company Confidential 

12 . Architecture Matters 12 

13 . Architecture Matters • Older database systems plus most NoSQL • Based on a ‘master’ instance (traffic cop) • Add more machines to scale • But…performance bottlenecks • And what about redundancy for outages? 14 

14 . Architecture Matters 15 

15 . Architecture Matters 16 

16 . Introducing Active Everywhere Database Node Node Node 17 

17 . Active Everywhere Database 18 

18 . High Availability New York 19 

19 . California New York 20 

20 . California New York 21 

21 . California New York 22 

22 . California New York 23 

23 . Active Everywhere Even In The Cloud Azure IaaS Azure (London) California New York 24 

24 . Azure AWS GCP London Singapore New San York Francisco 25 

25 . Why DataStax? 26 

26 . Our Customers Use DataStax For Cloud 63% of DataStax customers have applications running on clouds. More than half are deploying applications on multi-cloud, hybrid cloud infrastructure environments, or a combination thereof. 4% 4% 4% 12% AWS 100% 63% 63% 40% 58% Azure Google 51% Oracle On-Premises Cloud Multi-Cloud - Public Multi Cloud - Hybrid Hybrid Cloud (72% in Production) (2+ of AWS, Azure, GCP) (Private & Public Cloud) (On-Premises & Cloud) IBM Rackspace Source: DataStax 2017 Product Survey 24% 27 

27 . Why DataStax? 1. Flexibility and Choice • Flexibility to move in or out wherever, whenever you need, with no changes to your applications 2. No Additional Data Silos • Public Cloud Databases create additional silos, not reduce them • Silos prevent real time solutions 3. Acceleration • Our customers go to the cloud to accelerate application development and deployment DataStax is the only database that provides a single data fabric from on-premise to hybrid cloud to multi cloud 28 

28 . Designed for multi-clouds Your Datacenter + Masterless and Active Everywhere Database Contextual Always-On Real-Time Distributed Scalable 29 ©© DataStax, AllAll DataStax, Rights Reserved. Rights Reserved. Confidential 

29 . Best database for today’s business requirements Active Everywhere Scalable Hybrid/Multi Support 30 Company Confidential